{"id":44413,"date":"2024-04-18T15:47:43","date_gmt":"2024-04-18T15:47:43","guid":{"rendered":"https:\/\/vrip.ubiobio.cl\/inicio\/?p=44413"},"modified":"2024-06-12T18:12:08","modified_gmt":"2024-06-12T18:12:08","slug":"experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face","status":"publish","type":"post","link":"https:\/\/vrip.ubiobio.cl\/inicio\/noticias\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\/","title":{"rendered":"Experto espa\u00f1ol realiza estancia acad\u00e9mica en la UBB invitado por FACE"},"content":{"rendered":"<div id='gallery-1' class='gallery galleryid-44413 gallery-columns-3 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/vrip.ubiobio.cl\/inicio\/noticias\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\/attachment\/img_8888\/'><img fetchpriority=\"high\" decoding=\"async\" width=\"380\" height=\"253\" src=\"https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8888-380x253.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8888-380x253.jpg 380w, https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8888-1024x683.jpg 1024w, https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8888-768x512.jpg 768w, https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8888-391x260.jpg 391w, https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8888-1536x1024.jpg 1536w, https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8888.jpg 1728w\" sizes=\"(max-width: 380px) 100vw, 380px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/vrip.ubiobio.cl\/inicio\/noticias\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\/attachment\/img_8896\/'><img decoding=\"async\" width=\"380\" height=\"365\" src=\"https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8896-380x365.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8896-380x365.jpg 380w, https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8896.jpg 622w\" sizes=\"(max-width: 380px) 100vw, 380px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/vrip.ubiobio.cl\/inicio\/noticias\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\/attachment\/img_8898\/'><img decoding=\"async\" width=\"362\" height=\"380\" src=\"https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8898-362x380.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8898-362x380.jpg 362w, https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/IMG_8898.jpg 612w\" sizes=\"(max-width: 362px) 100vw, 362px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p><em>El Dr. Manuel Alonso Dos Santos, de la Universidad de Granada, Espa\u00f1a, acompa\u00f1ado por la decana de la FACE, Dra. Elizabeth Grand\u00f3n fue recibido por la vicerrectora de Investigaci\u00f3n y Postgrado, Dra. Ang\u00e9lica Caro, quien entreg\u00f3 un saludo institucional por ser becario de la Asociaci\u00f3n de Universidades de Investigaci\u00f3n y Posgrado, AUIP, asociaci\u00f3n a la que pertenece la Universidad del B\u00edo-B\u00edo.<\/em><\/p>\n<div class=\"perfect-pullquote  pullquote-align-right\"><blockquote><p>La decana de la FACE, subraya la importancia de la visita del profesor Dos Santos, la que permitir\u00e1 fortalecer el trabajo acad\u00e9mico y de investigaci\u00f3n que se hace en los programas de mag\u00edster y de doctorado impartidos por la Facultad de Ciencias Empresariales.<\/p><\/blockquote><\/div>\n<p>La decana de la Facultad de Ciencias Empresariales, FACE, indic\u00f3 que el Dr. Manuel Dos Santos, fue invitado gracias a la beca de la Asociaci\u00f3n de Universidades de Investigaci\u00f3n y Posgrado, AUIP, por un mes, tiempo en que se reunir\u00e1 con acad\u00e9micos y estudiantes, donde compartir\u00e1 sus conocimientos de investigaci\u00f3n en neuromarketing orientada al postgrado. Adem\u00e1s de una serie de encuentros y reuniones con estudiantes del programa de Doctorado en Econom\u00eda y Gesti\u00f3n de la Informaci\u00f3n, (DEGI), que imparte la Facultad de Ciencias Empresariales. \u201cPara nosotros como facultad nos motiva promover la internacionalizaci\u00f3n de los programas, de la academia, de la investigaci\u00f3n que se hace ac\u00e1. Y as\u00ed aprovechar esta alianza de colaboraci\u00f3n entre la Universidad del B\u00edo-B\u00edo y la Universidad de Granada en base a las l\u00edneas de investigaci\u00f3n que nos une\u201d.<\/p>\n<p>La decana de la FACE, Dra. Elizabeth Grand\u00f3n, subraya la importancia de la visita del profesor Dos Santos, la que permitir\u00e1 fortalecer el trabajo acad\u00e9mico y de investigaci\u00f3n que se hace en los programas de mag\u00edster y de doctorado impartidos por la Facultad de Ciencias Empresariales.<\/p>\n<p>Por su parte, El Dr. Manuel Alonso Dos Santos, de la Universidad de Granada, coment\u00f3 acerca de sus actividades que realizar\u00e1 durante el mes de estancia acad\u00e9mica en la UBB. Entre ellas, un seminario de investigaci\u00f3n y postgrado denominado Aplicaci\u00f3n de la segmentaci\u00f3n no observada o a posteriori: influencia del patrocinio en la intenci\u00f3n de apostar en un evento deportivo, as\u00ed tambi\u00e9n, charla sobre Neuromarketing, y reuniones con acad\u00e9micos y encuentros con estudiantes de pre y posgrado.<\/p>\n<p>El neuromarketing, una de sus especialidades, -resalta el investigador de Granada- no es tan misteriosos como se cree, \u201cel neuromarketing es b\u00e1sicamente relacionado a la neurofisiolog\u00eda, es decir, si se hace un seguimiento ocular a un objeto es para saber d\u00f3nde el sujeto presta atenci\u00f3n visual. Para obtener informaci\u00f3n usamos el encefalograma que permite medir c\u00f3mo reacciona el cerebro ante un est\u00edmulo, usamos la respuesta galv\u00e1nica para medir emociones cuando se somete a un est\u00edmulo, lo que se hace es simplemente tomar informaci\u00f3n, pero lo que le empresa haga con esa informaci\u00f3n, es de exclusiva responsabilidad de ellos\u201d, destaca el Dr. \u00a0Manuel Alonso Dos Santos.<\/p>\n<p>Fuente: VRIP Comunicaciones<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Dr. Manuel Alonso Dos Santos, de la Universidad de Granada, Espa\u00f1a, acompa\u00f1ado por la decana de la FACE, Dra. Elizabeth Grand\u00f3n fue recibido por la vicerrectora de Investigaci\u00f3n y Postgrado, Dra. Ang\u00e9lica Caro, quien entreg\u00f3 un saludo institucional por ser becario de la Asociaci\u00f3n de Universidades de Investigaci\u00f3n y Posgrado, AUIP, asociaci\u00f3n a la&#8230;<\/p>\n","protected":false},"author":3,"featured_media":44417,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"default","_kad_post_title":"default","_kad_post_layout":"default","_kad_post_sidebar_id":"","_kad_post_content_style":"default","_kad_post_vertical_padding":"default","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[165,3],"tags":[],"class_list":["post-44413","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dicrea","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Experto espa\u00f1ol realiza estancia acad\u00e9mica en la UBB invitado por FACE - VRIP<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vrip.ubiobio.cl\/inicio\/noticias\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Experto espa\u00f1ol realiza estancia acad\u00e9mica en la UBB invitado por FACE - VRIP\" \/>\n<meta property=\"og:description\" content=\"El Dr. Manuel Alonso Dos Santos, de la Universidad de Granada, Espa\u00f1a, acompa\u00f1ado por la decana de la FACE, Dra. Elizabeth Grand\u00f3n fue recibido por la vicerrectora de Investigaci\u00f3n y Postgrado, Dra. Ang\u00e9lica Caro, quien entreg\u00f3 un saludo institucional por ser becario de la Asociaci\u00f3n de Universidades de Investigaci\u00f3n y Posgrado, AUIP, asociaci\u00f3n a la...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vrip.ubiobio.cl\/inicio\/noticias\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\/\" \/>\n<meta property=\"og:site_name\" content=\"VRIP\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-18T15:47:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-12T18:12:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vrip.ubiobio.cl\/wp-content\/uploads\/2024\/04\/portada.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1036\" \/>\n\t<meta property=\"og:image:height\" content=\"691\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Dagoberto Perez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@vripubb\" \/>\n<meta name=\"twitter:site\" content=\"@vripubb\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dagoberto Perez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/vrip.ubiobio.cl\\\/inicio\\\/noticias\\\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/vrip.ubiobio.cl\\\/inicio\\\/noticias\\\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\\\/\"},\"author\":{\"name\":\"Dagoberto Perez\",\"@id\":\"https:\\\/\\\/vrip.ubiobio.cl\\\/inicio\\\/#\\\/schema\\\/person\\\/39f3cf67f158f0420b4eb8baa645a9c0\"},\"headline\":\"Experto espa\u00f1ol realiza estancia acad\u00e9mica en la UBB invitado por FACE\",\"datePublished\":\"2024-04-18T15:47:43+00:00\",\"dateModified\":\"2024-06-12T18:12:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/vrip.ubiobio.cl\\\/inicio\\\/noticias\\\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\\\/\"},\"wordCount\":544,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/vrip.ubiobio.cl\\\/inicio\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/vrip.ubiobio.cl\\\/inicio\\\/noticias\\\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/vrip.ubiobio.cl\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/portada.jpg\",\"articleSection\":[\"DICREA\",\"Noticias\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/vrip.ubiobio.cl\\\/inicio\\\/noticias\\\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/vrip.ubiobio.cl\\\/inicio\\\/noticias\\\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\\\/\",\"url\":\"https:\\\/\\\/vrip.ubiobio.cl\\\/inicio\\\/noticias\\\/experto-espanol-realiza-estancia-academica-en-la-ubb-invitado-por-face\\\/\",\"name\":\"Experto espa\u00f1ol realiza estancia acad\u00e9mica en la UBB invitado por FACE - 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